Financial Planner Writes Books as a Marketing Tool

Ruben Ruiz, CEO, financial strategist and adviser, is releasing three new books in English and Spanish, to help market his financial planning business and attract new clients. His books provide Americans with insightful and easy to understand steps to reach financial stability, while at the same time entertaining with a clever dialogue and memorable characters.

Many of the financial self-help texts currently on the market are so complex and uninspiring that Americans find themselves struggling to read from one cover to another, and they lose interest long before they’ve been able to successfully implement the techniques they teach. Ruiz saw the need in the market for appealing financial texts and responded to it by writing three books packed with practical insight on a variety of wealth-building tools and techniques, which include The Richest Latino in America, The One-Hour Hispanic Millionaire and My Own Money Blueprint.

Ruiz puts dry, boring texts firmly in the past where they belong with his new book, The Richest Latino in America. The book offers Americans the opportunity to learn how to build an unlimited amount of wealth without having to thumb through pages of facts and statistics better suited for a college classroom. The Richest Latino holds the reader’s attention by taking the information and making it into a story.

The novella uses clever dialogue and memorable characters to teach readers the Seven Miracles of Wealth Creation, a wealth building plan so simple that anyone can implement it, regardless of their level of education, and so effective that they will begin to generate results within a matter of weeks-guaranteed. These secrets of the Seven Miracles are explained in a fun, easy to understand manner that makes implementing them in real life scenarios a piece of cake.

Ruiz provides Hispanics with a “Bible of Knowledge” on how to create their own financial blueprint for reinventing your lifestyle and bank account in The One-Hour Hispanic Millionaire. He explains that by setting aside one hour a week to focus on your “Millionaire Goal” you can set in motion a chain of financial events that can change your life forever.

My Own Money Blueprint provides readers with the tools to gain financial security, peace of

mind and an independent lifestyle by learning the 12 models that make up your “Own Money

Blueprint.”

 “The aim of the books is to encourage Americans to be financially independent and to realize that wealth is attainable for everyone with the right planning. But to get to that wealth, all Americans will have to engineer a structured blueprint or plan to turn their most precious asset that they have, their paycheck, into assets, savings accounts, investment accounts and so forth,” said Ruiz. “These books can be a resource to build that structured blueprint of turning a paycheck into wealth.”

Ruiz also made a commitment to publish a new book every year, for the next ten years, and cover every part of financial education that is a part of America’s free enterprise society on building income and net-worth. He made Robert Kiyosaki, author of Rich Dad, Poor Dad, the “model form” to motivate the writing of his financial self-help books. 

Ruben and his company, W&M Publishing, will start a new national distribution all four books carried by amazon.com and his own book website, rubenruiz.net. Ruiz is in the process to place books on all book websites, national book subscriptions and retail stores.